A majority of the world's printed material is produced using the CMYK process, and there is a special subset of Pantone colors that can be reproduced using CMYK. The CMYK process is a method of printing color by using four inks-cyan, magenta, yellow, and black. One such use is standardizing colors in the CMYK process. By standardizing the colors, different manufacturers in different locations can all refer to the Pantone system to make sure colors match without direct contact with one another. The Pantone Color Matching System is largely a standardized color reproduction system, as of 2019 it has 2161 colors. Color variance also occurs within editions based on the paper stock used (coated, matte or uncoated), while interedition color variance occurs when there are changes to the specific paper stock used. Pantone recommends that PMS Color Guides be purchased annually, as their inks become yellowish over time.
This system has been widely adopted by graphic designers and reproduction and printing houses.
The idea behind the PMS is to allow designers to "color match" specific colors when a design enters production stage, regardless of the equipment used to produce the color. For instance, a particular "page" might contain a number of yellows of varying tints.
Pantone color wheel series#
The company's primary products include the Pantone Guides, which consist of a large number of small (approximately 6×2 inches or 15×5 cm) thin cardboard sheets, printed on one side with a series of related color swatches and then bound into a small "fan deck". Herbert used his chemistry knowledge to systematize and simplify the company's stock of pigments and production of colored inks by 1962, Herbert was running the ink and printing division at a profit, while the commercial-display division was US$50,000 in debt he subsequently purchased the company's technological assets from the Levine Brothers for US$50,000 (equivalent to $430,000 in 2020) and renamed them "Pantone". In 1956, its founders, both advertising executives, hired recent Hofstra University graduate Lawrence Herbert as a part-time employee. Pantone began in New Jersey in the 1950s as the commercial printing company of brothers Mervin and Jesse Levine, M & J Levine Advertising.
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